India’s real estate sector is growing and becoming more competitive, so having the best Real Estate CRM Software to automate tasks such as sales, lead management, and customer relations is a necessity for any business.
As a real estate developer, broker, or property consultant, adopting the most effective real estate CRM management software would enable you to excel at your job.
As businesses in real estate increasingly adopt automation and digital technologies, CRM tools that do more than lead conversions, such as advanced integrations, powerful analytics, and comprehensive marketing automation, have become a necessity. Below is the Best real estate CRM in India, which will be helpful to you in making the decision.
Contents
1. Sell.Do
Sell.Do is a real estate CRM software. The company serves clients with a complete solution to automate the sales process with tools for sales automation, post-sales marketing, and lead and inventory management, as well as marketing automation services. There are some cases of more sophisticated integrations that clients need.
Key Features:
- CRM for real estate marketing.
- Sales and marketing automation.
- Integration with WhatsApp, Email, and SMS.
- Post-sales support.
- Customization options.
Pros: Automation capabilities are excellent, can be adjusted to fit almost any service offered, outstanding support service.
Cons: Takes longer to implement, Too advanced for small agencies, Not enough support during non-business hours.
Rating: 4.0 (Ratings on Google)
2. Zoho CRM
Zoho CRM, part of the Zoho Corporation founded in 1996, is a sales, marketing, and customer support software for customers across different industries. The platform’s low-cost pricing and exhaustive features are its most appealing aspects.
Key Features:
- Sales, marketing, and customer service automation.
- Omnichannel engagement.
- Advanced analytics.
- High-level customization.
- Integration with Zoho and third-party apps.
Pros: Cost-effective solution for prospective users.
Cons: Learning curve, feature overload, slow support response.
Rating: 4.3 (Ratings on Google)
3. Salesforce
Founded in 1999, Salesforce has become a household name in customer relationship management (CRM) software. Incorporates a full-range company CRM solution for various markets, including real estate, which incorporates sales, service, marketing, and other corresponding functions.
Key Features:
- Advanced lead management and sales automation.
- Sales forecasting.
- AI driven key insights.
- Seamless third-party integrations.
- Scalability on growth of the business.
Pros: Scalable, highly customizable, AI-driven insights, strong integrations.
Cons: Expensive for smaller businesses, complex setup, slow support at times.
Rating: 4.6 (Ratings on Google Play store)
4. Property CRM
Property CRM is a real estate CRM software made specifically for real estate professionals. It manages listing, lead capture, invoicing, and customer care in a single window to help optimize business processes and improve customer relations. Developed by Webtales IT Solutions, PropertyCRM is IT cloud-ready.
Key Features:
- AI-powered lead management.
- Property listing management.
- SEO-enabled websites.
- Integrated invoicing tools.
- Custom dashboard and analytics.
Pros: Advanced lead tracking, seamless integration, easy-to-use interface.
Cons: Limited API documentation, and basic analytics.
Rating: 5.0 (Ratings on Google)
5. Pipedrive
Pipedrive is a CRM platform focusing on managing sales. It is regarded as one of the simplest to use because of its sleek design. It remains a favorite among small and medium businesses as well as real estate agents thanks to its visual pipeline and deal management functionalities.
Key Features:
- Visual sales pipeline.
- AI-driven automation.
- Contact and deal management.
- Seamless email integration.
- Custom workflow automation.
Pros: Customizable pipeline, automation, strong integrations.
Cons: It lacks advanced features and has a steep learning curve.
Rating: 3.9 (Ratings on Google Play store)
6. LeadPluss
LeadPluss, is a new entrant in the CRM software market. Founded in 2018, the software is tailored for real estate to assist professional users in managing incoming leads from diverse channels, auto-follow ups, result in closing deals quicker, and substantially improve overall productivity.
Key Features:
- Lead capture and scoring.
- Automated workflows.
- Real-time tracking.
- Mobile-friendly access.
- Basic reporting features.
Pros: Strong automation, cost-effective, easy to navigate.
Cons: Limited customization, no API access, basic support options.
Rating: 4.5 (Ratings on Google)
7. Agile CRM
Agile CRM is a single suite CRM product offered on the cloud. It is particularly useful for small to medium-sized businesses (SMBs). It combines sales, marketing, and customer service in a single application to enhance the management of customer relations and engagements with the business.
Key Features:
- Sales, marketing, and service automation.
- Lead scoring tools.
- Email marketing integration.
- Project and task management.
- Contact and deal tracking.
Pros: Comprehensive tools, affordable, user-friendly.
Cons: Limited customization, cluttered interface, basic reporting.
Rating: 3.4 (Ratings on Google)
8. LeadSquared CRM
Leadsquared is a sales execution software and marketing automation tool that allows a business to increase its sales productivity. It services a broad range of industries, for example real estate, with its comprehensive products for lead management, marketing automation, and analytics.
Key Features:
- Sales CRM with marketing automation.
- Pipeline and workflow management.
- Omnichannel communication.
- Mobile CRM features.
- Integration with third-party tools.
Pros: Strong lead management, mobile accessibility, responsive support.
Cons: Basic reporting suite, complex setup, limited third-party integrations.
Rating: 4.7 (Ratings on Google Play store)
9. Leadrat
Leadrat is a new generation real estate CRM software for customer relationship management with emphasis on leads automation and management. The platform enables businesses to capture, track, and nurture leads in order to simplify the sales process.
Key Features:
- Lead management tools.
- Property listing management.
- Task automation and reminders.
- Third-party integrations.
- Mobile app accessibility.
Pros: User-friendly, mobile access, responsive support.
Cons: Limited customization, lacks post-sales features.
Rating: 4.9 (Ratings on Google)
10. Propflo
Propflo is a CRM tool that incorporates AI-powered predictive analytics to help real estate agents organize their leads and sales funnels. It automates and provides insights to improve decision-making and operational efficiency.
Key Features:
- AI-driven predictive analytics.
- Lead scoring system.
- Omnichannel communication.
- Automated workflows.
- Customizable reports and dashboards.
Pros: Advanced AI tools, effective omnichannel communications, and robust customization.
Cons: Limited third-party integrations, too much for small groups.
Rating: 5.0 (Ratings on Google)
Finding the best property management CRM software is dictated by your business challenges. From automation and scalability to seamless integrations, these platforms offer advanced tools designed to optimize workflow and customer relationship management.
Real estate professionals should keep an open mind towards customization, ease of use, and integration capabilities. The ideal CRM allows businesses to optimize sales cycles, enhance lead nurturing, and grow the business in a competitive environment.
